Tony Ward, son of a well known couturier based in Beirut, grew up in the effervescent world of Fashion, surrounded by the most beautiful silks and the perfectly cut suits which made his father famous among high society women.
At the age of 18, he enrolled in the most prestigious Fashion Design school in Paris, 'L'Ecole de la Chambre Syndicale de la Couture Parisienne'
After working for seven years with Claude Montana at Lanvin, with Gianfranco Ferré at Christian Dior couture then with Karl Lagerfeld at Chloé, learning the secrets of Haute Couture techniques up to the highest standards, he was ready to launch his own brand.
His talent, combined with the master craftsmanship of the family Atelier, led him create Collections of Couture gowns of exquisite femininity and sophistication.
After celebrating the 60th birthday of the Historical Ward Atelier, Tony Ward Couture moved to the New Headquarters on Hotel Dieu Avenue in Beirut, Lebanon.
The modern building which gathers the Boutique, Couture Salons, Offices and Ateliers, reflects the image and philosophy of the brand: Refined, pure and timeless, where Fashion meets Architecture.
On the ground floor, the boutique fits with subtlety in the urban setting alongside the road. The mezzanine space is dedicated to the bridal world. The first and second floors have a common feature, a solid black block that opens onto a void. From the inside; this block houses the all-mirrored fitting room on the first floor, and the master's office on the second floor. The other floors are the 'beehive' where all the Tony Ward creations are skillfully brought to life in free, open, and well-lit spaces that ensure comfort to the designers and couture teams. To top all these levels with yet more beauty, a garden rooftop with a small loft that can be used as a private reception area.
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